A Google Partner agency that reports pipeline, not impressions.

Paid, organic and AI search as one system

Search behavior split three ways. Some buyers still click ads, some click organic results, and a growing number ask an assistant and never see a results page at all. Treating those as separate budgets produces three teams optimizing against each other.

We work them together. Query data from Google Ads shows what language buyers actually use, which feeds the organic and answer engine content. Entity-clear pages with schema help both classic ranking and AI citation. Landing pages built for paid campaigns get built once and reused where they earn organic traffic too.

• Google Ads campaign structure segmented by intent
• GA4 and GTM configured with audited conversion definitions
• Offline conversion import so bidding optimizes toward revenue
• Landing pages built with the campaign, not requested after it
• Answer engine optimization so assistants can cite the same pages

What monthly reporting looks like

One page of numbers that matter: spend, qualified leads, cost per qualified lead, and what changed. Then the reasoning behind the changes made and the changes proposed. Everything traces back to source data you can open yourself.

We do not report on impressions as a headline metric, and we do not present a dashboard screenshot as analysis. If a channel is not earning its budget we say so, including when the honest recommendation is to spend less on ads and more on the site.