Answer Engine Optimization (AEO) Agency in Seattle
DoodleWeb is a Seattle-based answer engine optimization agency that gets your brand cited inside ChatGPT, Perplexity, Gemini, and Claude, where a growing share of B2B buyers now start their research. We restructure your content to be quotable, build the third-party signals these engines trust, and measure your share of answer with our own tool, SiteSonar.
Last updated: June 2026
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What answer engine optimization is
Answer engine optimization, or AEO, is the practice of getting your content pulled into and cited by AI answers in ChatGPT, Perplexity, Gemini, Claude, and Google's AI Overviews. It overlaps with SEO but is a different job. SEO earns you a link on a results page a person might click. AEO earns you a place inside the answer a person reads instead of clicking. As buyers move their research into AI tools, being the cited source is becoming the position that matters.
How we get you cited
AI engines build answers from consensus across multiple trusted sources, not from your homepage alone. We restructure your pages so the answer is extractable, build the off-site signals these engines weight, including directory listings and consistent facts across the web, and measure results prompt by prompt so you can see exactly where you went from invisible to cited.
AEO compared to traditional SEO
| What you get | Answer engine optimization | Traditional SEO |
|---|---|---|
| Where you appear | Inside the AI answer, cited | A link on a results page |
| Engines covered | ChatGPT, Perplexity, Gemini, Claude, AI Overviews | Google results |
| What gets cited | Structured, quotable content plus third-party consensus | Keywords and backlinks |
| How success is measured | Share of answer and citation rate per prompt | Rankings and clicks |
| Measurement tool | SiteSonar, built in house | Generic rank trackers |
Why DoodleWeb for AEO
Most agencies selling AEO sit one layer away from the page that gets cited. We are a development agency first, so we own the page from the schema up and ship content that is actually structured to be quoted rather than a blog post with a schema tag added on. We also built our own measurement tool, SiteSonar, which tracks your citation rate across the major engines so the work is accountable to a number.
Frequently asked questions
What is the difference between AEO and SEO?
SEO earns you a link on a search results page that a person may click. AEO earns you a citation inside the AI answer a person reads instead of clicking. A page can rank on Google while being invisible in ChatGPT, or the reverse.
Can you really influence what ChatGPT or Perplexity say?
You cannot control the model, but you can strongly influence what it cites. These engines pull from structured, trustworthy sources and from consensus across the web. Restructuring your content and building external signals raises the probability that your brand is the source named.
How do you measure AEO results?
We measure share of answer and citation rate, prompt by prompt, across ChatGPT, Perplexity, Gemini, and Claude using our own tool, SiteSonar.
How long does it take to get cited?
It varies by engine and category. Perplexity reflects fresh, well-structured content quickly. ChatGPT and Claude can take longer because they weight established authority and consensus. We report progress against your starting baseline.
Do you do this only for your own clients' sites?
We offer AEO as a standalone engagement and as part of a build or migration. If you already have a site you like, we can run the AEO work on top of it.
Where are you based?
We are based in Seattle and work with clients across North America.
Find out if AI is citing you
We will run an AI visibility audit on your brand and show you where you stand across the major engines. We respond within one business day.